Resources

by Judith C. Songlingco · Published in BusinessMirror May 28, 2026 HYPER what?! Not too long ago, I stumbled upon the intriguing term “hyper personalization,” and it instantly piqued my interest, given its substantial relevance to my profession. Initially, I misinterpreted the word, assuming it described a facet of my personality—specifically, my hyperactive nature (Judith,…

by Angeline Angeles · Published in BusinessMirror April 22, 2026 EVERY year, I sit in planning sessions where one word dominates the agenda: scale. Scale acquisition. Scale personalization. Scale engagement. Inevitably, the conversation turns to automation as the mechanism to accelerate it all. In banking, I’ve learned to pause when that word is used too…

by Judith C. Songlingco · Published in BusinessMirror April 15, 2026 COMMUNICATION is the heartbeat of our daily lives. Whether it’s through words, texts, gestures, or even the gradations of sign language, we’re constantly expressing our thoughts and emotions. Each time we share a laugh, a story, or even an impulsive idea, we’re reaching out…

by Cathy Santamaria · Published in BusinessMirror March 19, 2026 THE banking industry is undergoing transformation as digitalization disrupts traditional banking norms. The rise of fintech, evolving customer expectations, and increasing regulatory complexity are reshaping how financial institutions operate and compete. According to the Bangko Sentral ng Pilipinas, digital payments accounted for 57.4 percent of…

by Eric Montelibano · Published on BusinessMirror March 4, 2026 THE Bank Marketing Association of the Philippines (BMAP) held its first General Membership Meeting (GMM) for the year with an economic briefing titled “2026 Trends and Insights,” on February 27 at the Electric Garden in BGC, Taguig City. The briefing featured Bangko Sentral ng Pilipinas…

by Angeline Angeles · Published on BusinessMirror February 25, 2026 THE Bank Marketing Association of the Philippines (BMAP) begins 2026 with renewed leadership and a clear focus: in a year defined by economic shifts and increased scrutiny across financial services, disciplined and well-informed marketing will matter more than ever. At the General Membership Meeting on…

by Judith Songlingco · Published on BusinessMirror February 19, 2026 The Chinese New Year: A surge in cash demand AS the vibrant festivities of the Chinese New Year approached, the excitement isn’t just in the air—it’s felt in the wallets, too! This time of year sparks a significant increase in cash demand as families across…

by Mai Gacilo Sangalang · Published on BusinessMirror February 11, 2026 EARLIER this week, I requested someone to deposit a check for me. My bank, however, didn’t accept the check because it didn’t include centavos in the amount field. I got reminded that the Philippine Clearing House Corp. (PCHC) implemented new check rules effective July…

by Eric Montelibano · Published on BusinessMirror January 28, 2026 THE year 2025 marked the 51st anniversary of the Bank Marketing Association of the Philippines (BMAP), and for me, it was a milestone as president. Working with the best marketing, branding, and communications leaders in the banking industry was a truly rewarding experience. To the…

by Mai Gacilo Sangalang · Published on BusinessMirror December 4, 2025 THE Bank Marketing Association of the Philippines (BMAP) has recently announced the winners of the sixth “Bank Marketing Awards” (BMA). The awarding ceremony was held at the Narra Function Room of the Bangko Sentral ng Pilipinas (BSP), with Deputy Governor for Regional Operations and…